Business blogging is a great way to keep your website fresh and attract new customers, but some people find it hard to see how blogging could work for their particular business. This list of eight ...

Blog posts are quite possibly the most common content type that exists. You read them, I read them, we all read them – but which ones actually made an impact on you? Which blogs gave you useful ...

We all know an editorial calendar will keep our business blog on track, and focus our marketing on message but what sort of blog posts do we populate the editorial calendar with? In this post I’m ...

If there is one frequently asked question among bloggers it’s this: How long should my blog posts be? And the answer that you’ll receive is probably one that doesn’t help you at all. It depends. See, ...

Although quality content has always been crucial for ranking well on search engines, Google has redefined what “quality” means. It’s no longer about sprinkling in keywords or hitting a word count. In ...

Optimizing your content for search results requires search intent. Understanding search intent will help you generate effective content. Target search intent by examining high ranking search results.

Effective press releases are the cornerstone of successful communications, so it’s no surprise that these two Business Wire Blog posts were top performers last year. Press Release Do’s and Don’ts and ...