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ELEGANCE IS RESEARCH Behind every tailor's stitch lies measurement: exact geometry, careful reasoning, decades of tests on fibre and cloth, the science of ergonomics. Across the years, Zegna has helped shape the language and the science of tailoring – has helped define Su Misura long before the phrase existed. Elegance, in this telling, is not intuition. It is research. #ZEGNASuMisura
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